Notes of Note from John F. Ince

eBay and PayPal discover that mobile payments rose six-fold across select websites on Thanksgiving, Black Friday and Cyber Monday.

PayPal shopping specialist Claudia Lombana revealed PayPal’s news in a company blog, in which she stated that there were six-fold mobile payment increases for smartphones and tablets for both Black Friday and Cyber Monday.

Lombana said that between 1pm and 2pm PST was the busiest mobile shopping hour on Black Friday, and added that the global mobile payment volume on the day itself was up by 148% compared to an average Friday.

PayPal, a division of e-commerce giant eBay, saw a four-fold (371%) increase in the number of customers shopping through mobile on Black Friday, when compared to last year and shoppers in New York, Houston, Miami, Los Angeles and Chicago made the most mobile purchases.

It was a similar story with Cyber Monday, with mobile sales having increased by 514% year-on-year by just 11am PST. As of this time, PayPal had seen a 6% increase in global mobile payment volume, compared to the same time period on Black Friday.

eBay’s PayPal payment service also enjoyed a strong surge in mobile payments, with the service’s global mobile payment volume rising by 511% YoY on Thanksgiving.

eBay reported a 350% increase in the number of customers shopping through PayPal mobile and, like PayPal, found New York to be in first position for number of purchased items and dollar volume. The other top cities included Los Angeles, Chicago, Casa Grande (Arizona), Houston and Miami.

The e-commerce company said shoppers in the US purchased nearly two and a half times as many items via eBay Mobile this Black Friday compared to 2010, and revealed that its iPad 2 sale ($50 off a white 16GB model) resulted in around four sales every minute. The most searched items on were iPod Touch, iPad and iPhone 4S.

via eBay and PayPal discover huge rise in mobile payments over holiday period | TabTimes.


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